Yesterday during a livestream hosted by #Memhash, The Open Platform (TOP), and Headliners Podcast, Alessia Baumgartner, VP of Ecosystems at DWF Labs, shared her insights into the evolution of the TON ecosystem, the rise of Telegram mini apps, and how projects like #Memhash are driving Web3 and crypto adoption.
She spoke alongside Kirill Malev (Jr. Partner of The Open Platform), Nikita Anufriev (Host of Headliners, the largest Russian-speaking crypto channel), and Nick Borisov (CEO of #Memhash).
Keep reading for a look into key insights from the livestream.
The Evolution of the TON Ecosystem
Alessia Baumgartner discussed the remarkable growth of the TON ecosystem over the past few years, noting the success of the TON Gateway Conference 2024, which drew thousands of participants and partners. This expansion demonstrates the ecosystem’s scalability and its ability to attract a global audience.
Baumgartner also shared about the importance of USDT integration, which was one of the biggest milestones for the TON blockchain in 2024, noting the integration’s significance on the TON ecosystem. Tap-to-Earn games have also brought in new users, partners, and crypto venture capital into the TON ecosystem.
#Memhash and the Telegram Mini App Space
During the livestream, the speakers highlighted #Memhash’s ability to onboard new users and build a loyal community, a crucial part of successful Web3 and crypto projects. They discussed #Memhash’s gamified mechanics and viral distribution, demonstrating how community-driven projects can thrive in the Web3 and crypto space.
Navigating Market Volatility
Baumgartner addressed the challenges posed by the volatile crypto market, stressing the importance of resilience and adaptability. She explained that, while market fluctuations are inevitable, blockchain projects with strong community engagement and strategic utility are better equipped to endure and succeed.
She advised founders to focus on adding value and utility to their ecosystems, as well as to maintain flexibility in their strategies. By staying attuned to community needs and market trends, crypto projects can also navigate uncertainty in the market.
The Future of Web3 and Telegram Mini Apps
Looking ahead, VP of Ecosystems at DWF Labs expressed optimism about the future of Web3 and the role of Telegram mini apps in driving adoption.
Baumgartner shared that the TON ecosystem, with its scalable infrastructure and user-friendly design, is well-positioned to lead the next wave of Web3 innovation. Telegram mini-apps will be particularly important as user-centric innovation is a key part of user adoption into crypto.
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